Our mission has two parts to it:

The first part is to search out and gather
 - from science and religion, philosophy and psychology,
       spiritual traditions and good old common-sense -
 the best nuggets of practical wisdom into one place,
 translate and communicate them in a way that is practical and useful for normal folks like ourselves,
 and to put them into practice in order to help some folks out.

The second part is to earn $20 billion dollars.

"HOW?" you might ask . . .